Area Commercial Finance Manager

BAT is evolving at pace - truly like no other organization.

To achieve the ambition, we have set for ourselves, we are looking for colleagues who are ready to live our values every day. Come be a part of this journey!

FUNCTION: Finance

SUB FUNCTION: Commercial Finance - Marketing

MARKETS: SEE (South-East Europe) - Romania, Italy, Turkey, Ukraine, Bulgaria, and Adria markets

LOCATION: Bucharest, Romania

JOB TYPE: Permanent

ROLE POSITIONING AND OBJECTIVES

Area Commercial Finance Manager is a passionate professional, who combines finance background with commercial acumen and acts as a liaison between Finance and Marketing functions. The role leverages data & analytics solutions to drive commercial insights generation aimed at profitability, net revenue growth, and resource allocation.

WHAT YOU WILL BE ACCOUNTABLE FOR:

• Support the value creation agenda by driving analysis on pricing / promotions / mix management, as well as marketing spend effectiveness.
• Standardization of models, KPI trackers, activity evaluation methods across the area.
• Deliver business cases for new launches and activities.
• Drive cross-functional data integration aimed at generating insights to enable informed decisions.
• Model pricing / promotion scenarios and provide recommendations for optimal outcomes.
• Ensure inputs for monthly cycle meetings are provided timely and aligned across Area/Functions
• Ensure relevant internal governance requirements are followed in line with delegated authorities.
• Enforce adherence to ways of working, processes and controls for areas under responsibility.
• Leverage analytical tools improving effectiveness and efficiency.
• Collaborate and partner with cross-functional teams across end markets, area marketing, finance.

ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGE:

• 3-5+ years (pricing & promotions or marketing investments management, evaluation of commercial projects) and/or corporate finance, preferably in a multinational FMCG company.
• Experience in a global / regional organization with a dynamic operating environment.
• Progress in ACCA/CIMA qualification would be a plus.
• Commercially focused and consumer centric.
• Data and insights driven.
• Proactive and creative by challenging status quo, introducing new ideas.
• Strong analytical and framing skills.
• Strong verbal and written communication skills in English.

WE ARE BAT

At BAT we are committed to our Purpose of creating A Better Tomorrow. This is what drives our people and our passion for innovation. See what is possible for you at BAT.

• Global Top Employer with 53,000 BAT people across more than 180 markets
• Brands sold in over 200 markets, made in 44 factories in 42 countries
• Newly established Tech Hubs building world-class capabilities for innovation in 4 strategic locations
• Diversity leader in the Financial Times and International Women's Day Best Practice winner
• Seal Award winner - one of 50 most sustainable companies

BELONGING, ACHIEVING, TOGETHER

Collaboration, diversity and teamwork underpin everything we do here at BAT. We know that collaborating with colleagues from different backgrounds is what makes us stronger and best prepared to meet our business goals. Come bring your difference!