Customer Marketing Specialist

IHM Total Consult este, incepand cu iunie 2019, parte din SGB Humangest Holding, un grup italian de companii care ofera servicii de consultanta specializata in domeniul selectiei, formarii si managementului resurselor umane. IHM Total Consult a fost fondata in 2004 si se afla acum printre primii 5 jucatori din domeniul resurselor umane pe piata din Romania, avand in vedere cifra de afaceri.
Toate aplicatiile si datele sunt considerate confidentiale.

Compania noastra este ferm angajata in promovarea unui mediu de lucru si a unei comunitati incluzive, respectuoase si libere de orice forma de discriminare. Nu toleram discriminarea de niciun fel, inclusiv, dar fara a se limita la, discriminarea pe baza genului, rasei, culorii, religiei, orientarii sexuale, nationalitatii, handicapului sau a oricarei alte caracteristici personale.
Toate deciziile referitoare la angajare, promovare, formare profesionala, compensare si alte aspecte ale angajarii sunt luate fara a tine cont de aceste caracteristici. Ne angajam sa asiguram egalitatea de sanse pentru toti candidatii, angajatii si colaboratorii nostri si sa promovam diversitatea si incluziunea in toate aspectele activitatii noastre.
Valorile noastre fundamentale sunt respectul, egalitatea si demnitatea pentru toti indivizii. Ne straduim constant sa mentinem un mediu sigur si primitor pentru toti membrii comunitatii noastre.

Requirements:
• Bachelor’s degree in Marketing or other related disciplines.
• Experience with marketing automation and CRM tools, such as Marketo and Salesforce.
• Deep understanding of digital lead generation campaigns and tactics.
• Understanding of sales and marketing processes/cycles and operations.
• Strong analytical skills to determine marketing effectiveness and returns on marketing investments of customer engagement efforts.
• Ability to work in cross-functional teams across a geographically dispersed organization.
• Advanced knowledge of written and spoken English.
• Excellent organizational and project planning skills.
• Ability to operate effectively in a matrixed organization.

Responsibilities:
• Collaborate with campaign owners across ESS businesses to ensure that campaigns are planned, created, tested, and launched on time.
• Perform digital campaign pre-launch and post-launch reviews in Marketo, Salesforce (SFDC), LinkedIn and other digital platforms.
• Prepare Tableau and SFDC dashboards to provide insights into customer behavior and campaign performance.
• Participate in ESS Marketing Operations projects to improve the processes and systems for the business.
• Lead Management duties include manual qualification of leads based upon business needs. Collaborate closely with Customer Marketing team to upload new leads into Marketo and SFDC.
• Manage iCapture end to end process from event setup to program syncing into SFDC.
• Stay up to date on Industry trends and best practices in Customer & Digital Marketing.

Benefits:
• Competitive salary package.
• Meal Tickets.
• Private Health Insurance.
• Flexible Benefits.
• Christmas Bonus and Easter Bonuses.
• Multinational environment.