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Paid Media Specialist
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Employer: | WORLDLINE |
Domain: |
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Job type: | full-time |
Job level: | 1 - 5 years of experience |
Location: |
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Updated at: | 20.11.2024 |
Remote work: | Hybrid |
Short company description
We are a global Leader in Technology and Payments
#1 payment services provider in Europe and #4 worldwide
Company industry: Digital payments.
Requirements
We look for big thinkers. People who can drive positive change, step up and show what’s next – people with passion, can-do attitude and a hunger to learn and grow. In practice this means:
• Preferably 3-5 years of experience in search engine advertising, with a proven track record of developing and executing successful campaigns, but minimum 1-3 years required.
• Strong analytical skills and experience using data to drive decision-making.
• In-depth knowledge of advertising platforms, mainly Google Ads, LinkedIn Campaign Manager and Meta Business Manager.
• Excellent written and verbal communication skills in English, with the ability to communicate complex ideas to clients and team members. Knowledge in French or any other language would be ideal.
• Highly organized and able to manage multiple campaigns simultaneously.
Responsibilities
• Develop, execute and optimize paid campaigns on search engines and Social Media, mainly Google Ads, LinkedIn Campaign Manager and Meta Business Manager.
• Provide recommendations and execute strategies for audience opportunities, campaign structuring, targeting, display network, and other areas of paid search in accordance with client needs.
• Create compelling ad copy that is optimized for conversions, ensuring that ads are compliant with search engine policies.
• Continuously monitor and analyse campaign performance, identifying areas for improvement and optimization and provide reports to client.
• Work with clients to understand their business objectives and develop customized strategies that align with their goals.
• Stay up-to-date with the latest trends and best practices in paid media.
• Collaborate with other team members, including SEO, social media, and content marketing teams, to ensure integrated campaign strategies.
Benefits
- Special events bonus (ex: Easter, Christmas)
- Medical insurance
- Trainings
- Flexible work schedule
- Laptop
- Meal vouchers
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