Website and Conversion Rate Optimization (CRO) Specialist

Short company description

Join us at our Bucharest office and be a part of our global team!

Sievo’s story began in Helsinki, Finland in 2003, and today we have two more offices in Bucharest and Chicago.

We're proud to say that we maintain our Nordic work culture across all three locations, which means we value low hierarchy, flexibility, and a healthy work-life balance.

Not familiar with what Sievo does? Here is a quick introduction: We are a global SaaS company that helps our clients turn their procurement data into actionable insights. Our product, solution, and content are trusted by global giants such as Levi’s, Unilever, Kellogg’s, Mars, Johnson and Johnson, and over 150 other clients. Sievo not only helps them choose the right suppliers and deliver savings, but also manages compliance with confidence and enables a sustainable, diverse, and resilient supply base.

Requirements

Key qualification and skills

- Previous successful experience working with hands on conversion rate optimization and website management.

- Experience in producing well-functioning and well-converting webpages and landing pages.

- Strong quantitative and analytical skills with a data driven mindset; ability to draw conclusions from data sets and highlight insights from data and leveraging them to improve our website.

- Excellent communication and presentation skills, with fluency in English.

- Strong collaboration and relationship-building abilities; capable of working effectively across functions.

- Self-starter attitude and capability to work independently.

- Strong project management and prioritization skills to navigate competing priorities. 

- Passionate about new industry trends to gain a deeper understanding of CRO and website management, serving as a basis to further optimize our website.

- Strong understanding of how to use a CMS.

- Experience in using analytics tools to optimize websites.

- Knowledge of AB testing tools and practices.



What we consider as an advantage in this role

- Knowledge of SEO and related tools (e.g. Semrush, SE Ranking, Ahrefs, etc.).

- Experience in B2B SaaS GTM motions with high sales touch (SLG).

- Understanding of Procurement and/or Supply Chain Management.

- Utilizing tools like Figma or Miro to create and iterate page prototypes.

Responsibilities

Main responsibilities in this role

- Ensure seamless user flows, drive conversions, and oversee the creation of webpages and landing pages.

- In collaboration with Marketing and other GTM teams, you will ensure the website is closely aligned with Sievo's solutions and strongly resonates with our Ideal Customer Profile (ICP) and key content is findable on our site.

- Run regular audits with SEO/other tools to monitor and identify areas for improvement related to website performance, such as site speed, mobile-friendliness, and crawlability.

- Develop and implement A/B and multivariate testing strategies to optimize conversion rates.

- Work cross-functionally with Content and Growth Marketing teams to implement conversion rate optimization practices.

- Collaborate with the Head of Growth Marketing to lead and manage the briefing of relevant freelancers and agency teams for Web Development.

- Closely align with the Head of Growth and Marketing Operations Manager to track and analyze website performance using analytics tools. Create regular detailed reports on conversion metrics, present findings and recommendations to key stakeholders, and use the findings as a basis for improving the website strategy.

- Stay on top of the latest of B2B SaaS website best practices, technologies, and trends, and implement learnings to enhance sievo.com website experience.

Other info

Benefits

- Awesome perks include a competitive compensation package, a stock option program, a hybrid work arrangement for flexibility and work-life balance, private medical subscription, a budget for flexible benefits, a referral bonus, 5 extra vacation days per year, paid days off for special family events, and company events/team-building opportunities.

- Opportunity to work in hybrid with a supportive team.

- True autonomy and responsibility. We are looking for people who yearn for this freedom, make the most out of it, and take on responsibility.

- Growth opportunities within the company, including training and development programs.


Interested in joining us?

We would love to hear from you next! If we have sparked your interest, we encourage you to send your CV, cover letter and salary expectations through our recruitment system today. We are reviewing applications as they come in, the deadline for applying is 5.1.2025. 

For questions about the position, feel free to contact the hiring manager, Head of Growth Marketing, Stijn Boon (stijn.boon(a)sievo.com).

Benefits

• Medical subscription
• Trainings
• Courses
• Remote work allowance / Utilities reimbursement
• Choose your benefits within a maximum budget
• Extra days off
• Flexible work schedule
• Teambuildings / trips
• Parties / company events
• Laptop
• Fun / Relax Area