Demand Marketing Manager (with German)

Scurta descriere a companiei

The Access Group is one of the leading providers of business management software to small and mid-sized organizations in the UK, Ireland, and Asia Pacific. Over the past years, we’ve gone from almost 1,000 to 6,000 people. We help over 60,000 customers across commercial and not-for-profit sectors become more productive and efficient.
Our Global Operations Center in Romania is on a journey of continuous growth and want to engage with top talent around the country. Headquartered in Timisoara, we offer you the possibility to work remote and join our offices at your choice.
Helping everyone at Access Love work and Love life is at the heart of everything we do. It shapes how we do things and allows us to create a place where people want to be and can be at their best.
We’re passionate about our values, which guide how we all make decisions and get things done. We love to make our customers lives easier so our value to ‘Make Access better every day’ is one we’re obsessed with. From attracting the right people, helping them grow and be the best they can be, we’re helping people at Access to love what they do and be happy.

Cerinte

Your skills and experiences might also include:  

• Experienced growth marketer with expertise in demand generation, ABM, and collaboration with Sales teams, especially in the B2B software space.
• Strong background in sales enablement, customer journey mapping, and optimising conversion rates across the sales and marketing funnel.
• Highly data-driven with proficiency in marketing technology (Marketo, Salesforce, Google Analytics) and ABM tools (DemandBase).
• Proven success in executing multi-channel demand generation programs, including SEO/SEM, PPC, email, social media, and events.
• Ideally fluent in both English and German

Responsabilitati

Day-to-day, you will: 

• Develop and execute multi-channel demand generation strategies to meet pipeline and revenue goals, focusing on key personas and sales objectives.
• Manage inbound and outbound demand generation channels, including ABM, digital advertising, email, SEO, webinars, events, and social media.
• Implement a KPI-driven approach, leveraging marketing tools, content, and engagement while collaborating closely with Sales, Account Management, and Sales Development.
• Continuously optimise marketing programs, evaluate B2B strategies, and improve sales velocity through customer-focused, personalised content and ABM tactics.

Alte informatii

Demand Marketing Manager - with German

Please note this role can be based from either our Loughborough, Glasgow, Bucharest or Timisoara Office
Good command of German is mandatory

We’re looking for people to join the Access family, who share our passion for believing in better, and who will help us continue to grow.  

Love Work. Love Life. Be You. - is central to our success and how we give our customers the freedom to do more of what's important to them.
 
 
What does Access offer you? 

We offer a flexible, hybrid working environment where you can balance work and life while maintaining a strong office team-based culture. We deliver on what we say, taking the development of our people seriously. We’ll work with you to progress your success plan and provide opportunities to accelerate your career. 

On top of a competitive salary, our standard 25 days holiday (which goes up the longer you’re with us), and a matched pension scheme, you’ll also be able to choose from a range of benefits to suit you. We’re an organisation that likes to give back, so you’ll also have one charity day allocated to support a cause that matters to you.    

What are we all about? 

The Access Group is one of the largest UK-headquartered providers of business management software to small and mid-sized organisations in the UK, Ireland, USA and Asia Pacific. It helps more than 100,000 customers across commercial and non-profit sectors become more productive and efficient. Our products and solutions go beyond providing technology, we connect the right people with the right data, at the right time, through Access Workspace.
 
At Access, we are committed to creating a welcoming and inclusive environment where everyone can thrive. If you're excited about this role, (even if your previous experience doesn't align perfectly), you might just be the perfect fit for us! We wholeheartedly believe in equality for all and the transformative power of diversity.
Why not join our vibrant team where you can love what you do, love how you live, and most importantly, be authentically you? Let's make a difference together.
Love Work. Love Life. Be You.