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Social Media Coordinator

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Employer: Oracle
Domain:
  • Marketing
  • Job type: full-time
    Job level: 1 - 5 years of experience
    Location:
  • BUCHAREST
  • Updated at: 20.03.2016
    Remote work: On-site

    Short company description

    Oracle, a global provider of enterprise cloud computing, empowers businesses of all sizes on their digital transformation journey. With 430,000 customers in 175 countries, Oracle provides leading-edge capabilities in Software as a Service, Platform as a Service, Infrastructure as a Service, and Data as a Service.
    Our mission is to transform our world for the better through innovative technologies.

    Requirements

    � Educated to degree level
    � Fluent in English
    � Strong capabilities in social post creation
    � Project management and organizational skills
    � Knowledge, understanding and passion for social media platforms and mechanism
    � Ability to effectively communicate information and ideas in written and verbal format, and build and maintain relationships
    � Team player, with the confidence to present new ideas back to the EMEA Social Marketing Team
    � Ability to work to multiple deadlines and across a variety of business units
    � Good technical understanding and ability to pick up new tools quickly
    � Public relations, Marketing, Community Management experience, a plus

    Responsibilities

    � Implement the social media strategy, coordinating with key EMEA Field Marketing stakeholders to ensure its effectiveness and encourage adoption across APAC marketing and at country/cluster level
    � Co-ordination and liaison with EMEA Marketing Manager to understand pan-EMEA, APAC and country/cluster demand generation activities (mainly event) and priorities. Set up activity briefing calls at country/cluster level to understand the requirements for dedicated demand generation activities
    � Evaluate Global Campaign Kits and social assets and copy blocks to use or, if needed, adopt or create social demand generation content for each campaign

    � Ensure seamless tracking for each post in each channel based on existing tools
    � Publish content across defined social media platforms
    � Arrange and manage monthly review calls with Field Marketing Manager and country / cluster leads
    � Participation in regular social media update calls
    � Monitor pre-defined KPIs and effective benchmarks for measuring the impact of social media programs, and analyse, review, and report on effectiveness of campaigns in an effort to maximize results
    � Weekly/Monthly/Quarterly reporting back to key stakeholders
    � Regularly feed back insights gained from social media monitoring into the Marketing and social media leadership team, to help evolve the strategies
    � Work alongside Oracle 'Nurture' and 'Demand Generation' teams to ensure alignment of messaging

    � Participation in key creative brainstorms to ensure content is engaging, fresh and successful
    � Liaise with all Social Media colleagues to create synergies across all social media hubs, cross-promoting.
    � Keep abreast of industry trends and developments to provide insightful contribution to Oracle's evolving social media strategies